Feeling stressed about constantly needing fresh, attention-grabbing Pinterest pins? You’re not alone. Whether you’re tired of shelling out money to designers or just overwhelmed by DIY pin creation, it’s time to streamline your process.
Good news: You can easily create stunning Pinterest pins in minutes—even if your design skills are limited to drawing stick figures in MS Paint.
I’ll walk you through everything you need to know to pump out amazing Pinterest pins quickly and efficiently.
- Why You Need Fresh Pins (and Lots of Them!)
- The Perfect Pinterest Pin Dimensions
- Choosing the Right Images for Your Pins
- How to Brand Your Pinterest Pins
- Secrets to Getting Your Pins Found in Pinterest Search
- How to Batch-Create Multiple Pins at Once
- What to Write in Your Pin Descriptions
By the end of this guide, you’ll have a treasure trove of pin-making tips that even seasoned Pinterest users might not know. Let’s dive in!
Why You Need Fresh Pins (and Lots of Them!)
Remember when Pinterest was all about repinning the same old content over and over? Well, those days are gone. Nowadays, the Pinterest algorithm favors fresh content—meaning brand-new pins.
Here’s why you should be creating fresh Pinterest pins regularly:
- Pinterest loves fresh pins: The more new content you publish, the greater your chances of showing up in searches.
- Your audience craves novelty: People scrolling Pinterest want new, engaging visuals—not recycled content they’ve already seen.
- More pins = more chances to go viral: The more you post, the higher the chances one of your pins will catch fire and bring major traffic.
Does this mean you need to publish 100 new blog posts a month? Nope. You can simply create multiple pins that promote the same piece of content in different ways (more on that later).
The Perfect Pinterest Pin Dimensions
Size matters—at least on Pinterest. While horizontal images might be great for Instagram, Pinterest favors vertical pins.
Pinterest’s recommended pin dimensions are:
- Minimum: 600 x 900 pixels
- Optimal: 1000 x 1500 pixels (2:3 aspect ratio)
- Maximum: 1200 x 1800 pixels
Avoid straying from the 2:3 ratio. If your pins are too long, Pinterest may crop them in the feed, and if they’re too wide, they won’t stand out.
Choosing the Right Images for Your Pins
Think you can just grab any free stock image and slap some text on it? Not so fast. Pinterest rewards originality, so you’ve got to make your pins stand out.
Here’s how to make sure your pin images shine:
- Use unique, eye-catching visuals: If your image looks like the 10 others on the same topic, people will scroll past.
- Zoom in on parts of stock photos: Cropping a stock photo can make it look different from other pins.
- Use textured or patterned backgrounds: Instead of always using plain images, try subtle patterns or gradients.
- Incorporate motion: Using animated video pins can grab attention faster than static images.
Want details on creating motion video pins? Check this out.
How to Brand Your Pinterest Pins
You want people to recognize your pins as yours the second they see them. That’s where branding comes in.
Here’s how to make sure your brand shines through:
- Add your logo: Place it somewhere non-intrusive (but avoid the bottom-right corner—it’ll get covered by Pinterest buttons).
- Use consistent fonts and colors: If your brand has specific colors and fonts, keep them uniform across your pins.
- Test different styles: This is Pinterest, not a high school yearbook. You don’t have to make every pin identical—just make sure they reflect your brand.
Grab some Pinterest templates to make pin creation even faster.
Secrets to Getting Your Pins Found in Pinterest Search
Pinterest is a search engine—like Google but prettier. If you want your pins to surface, you need to optimize them.
- Use keywords in pin text: This helps Pinterest understand what your pin is about.
- Name your image file strategically: Instead of IMG_1234.jpg, try easy-pinterest-pins-guide.jpg.
- Make text easy to read: No one is squinting at 8-point cursive on their phone. Use large, bold fonts.
- Stay helpful and inspiring: Make sure people clearly understand what your pin is offering.
How to Batch-Create Multiple Pins at Once
Why create one pin at a time when you can create a bunch in minutes?
Steps to efficient Pinterest pin batching:
- Create a base template for your pins.
- Swap out colors, images, and fonts to generate variations.
- Rotate headlines and descriptions to test engagement.
- Use Pinterest-ready templates to speed up the process.
What to Write in Your Pin Descriptions
Your pin description is Pinterest SEO gold. Write it wisely, and you’ll get way more eyeballs on your content.
- Use natural-sounding keywords—don’t just stuff them in robotically.
- Describe what your pin is about in a compelling way.
- End with a strong call-to-action (e.g., “Click to get the full guide!”).
FAQs
How often should I create new Pinterest pins?
As often as you can manage! Ideally, post fresh pins daily, but if that’s unrealistic, aim for several per week.
Can I use the same image for multiple pins?
Yes—just tweak it. Change the text overlay, colors, or crop the image differently to make it fresh.
Now that you know how to make stunning Pinterest pins, get out there and start creating! 🚀
When creating a pin with a link for people to click on is there a tool that creates the link that takes people to a png or text offer?
Hi Dale.
Good question. Your offer or advertisement will need to be placed on a page or post that your link can reach directly. I believe you’re asking about something like a pop-up ad or image? That’d be great if Pinterest could do that, but for now, you just need to link to a page that has your offer on it 🙂
Hope that answers your question!
I love how easy it is to use these and repurpose images created
Good to hear Glo! That’s what The Graphics Creator and templates are all about… making design easy for you!