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You feature them, and they’ll tell their followers to read your article! Sounds like a win-win, right? But wait—before you link away with reckless abandon, let’s talk about how to do this the Neil Patel way. Yes, that Neil Patel. The blogging superstar who appears to squeeze page views out of thin air (or clever strategy).
Why Feature Other Bloggers in Your Articles?
Besides the obvious benefit of seeming like a generous, connected content creator, this strategy has another little perk: traffic. Loads of it. As Neil Patel famously points out, when you link to other bloggers in your articles (and then, here’s the kicker, tell them about it), they’re likely to share your post with their audience. This could result in hundreds—or even thousands—of shares.
How Does This Work? (AKA Neil Patel’s Playbook)
Here’s a step-by-step breakdown of the magic:
- Write a detailed, well-researched article that includes links to multiple bloggers’ content. Patel often adds over 100 links per article—as if sprinkling SEO fairy dust!
- Once your masterpiece is live, reach out to those bloggers. Send a friendly email letting them know you’ve linked to their work.
- Because most people appreciate a shoutout (especially from a thoughtful, non-spammy blogger), odds are some of them will share your post with their audience.
- Voilà! You gain exposure, shares, and traffic.
Simple, right? Well, mostly. But there’s a catch.
Only High-Quality Articles Get Results
Here’s the honest truth: if you throw together a lackluster post with sloppy grammar, a chaotic layout, and zero useful information, people won’t be rushing to share it. No one wants to be associated with *that* post.
How to Write Articles Worth Sharing
Keep these pointers in mind to craft an irresistible article:
- Write helpful, detailed content: Don’t just regurgitate what everyone else is saying. Add your unique spin or break down a complex topic in a way that’s easy to understand.
- Use engaging visuals: Graphics make your article pop. They break up walls of text and help clarify your points. Need inspiration? Check out The Graphics Creator for templates galore that can make even a novice look like a pro.
- Make it readable: Use short paragraphs, bullet points, and subheadings (like this!), so your readers won’t need a machete to hack through your content.
How Linking to Other Bloggers Boosts Traffic
Let’s get real: The internet isn’t a one-person show. Featuring others in your blog posts can help you create meaningful connections in the blogging world. These relationships can lead to some seriously cool opportunities like guest blogging, partnerships, or collaborations down the road.
What’s in It for Them?
Here’s why bloggers you link to might share your work:
- Recognition: Everyone likes being recognized for their hard work. A link acts as a digital pat on the back.
- Audience Growth: Your link sends some of your readers their way. Bloggers love this. It’s like finding a $20 bill in your pocket.
- Mutual Benefit: When you create a helpful, high-quality post, everyone benefits. Their link gains credibility, and your article looks more authoritative. It’s all sunshine and rainbows (without the unicorn fluff).
Email Tips: Reaching Out Without Being a Pest
Please, don’t spam people. Don’t send “Hi, I linked to you. Now share my post!” emails. That’s a one-way ticket to the trash folder. Instead, try this:
- Be polite: Introduce yourself briefly. No one wants to read your life story, but they appreciate a warm, human opener.
- Acknowledge their work: Mention why you included their link. Was their guide super helpful? Inspiring? Say so!
- Ask, don’t demand: After letting them know about the link, ask if they’d be interested in sharing your post. Don’t treat it as an obligation.
Here’s a quick template:
Hi [Blogger’s Name],
I just published a new article on [Topic], and I included a link to your awesome post on [Their Topic/Title]. Your post was super helpful in shaping my thoughts, and I wanted to share it with my readers.
If you think your audience would find my article useful, I’d be thrilled if you shared it! Either way, I really appreciate the work you put out—it’s always a great resource.
Thanks so much!
[Your Name]
Graphics: Amp Up Your Blog’s Wow Factor
Don’t underestimate the power of visuals. Articles with eye-catching, informative graphics are more likely to engage readers and get shared. Feeling graphically challenged? Fear not! The Graphics Creator has over 1,000 templates you can easily customize to match each sub-topic in your post. Trust me, you’ll feel like a design wizard.
Here’s an example of what you can create:
FAQs
What if the bloggers I link to don’t share my article?
That’s okay! Not everyone will respond, and that’s completely normal. The links still provide value to your readers, and over time, your strategy will pay off.
How many bloggers should I link to in my article?
There’s no magic number, but the more, the merrier—provided the links are relevant and useful. Twenty or more is a good starting point for beginner bloggers.
Do I need fancy tools for creating graphics?
Not at all. Tools like The Graphics Creator are user-friendly and perfect for non-designers. Trust me, no artistic talent is required.
What should I link to?
Focus on high-quality, reputable sources that add depth to your article. Don’t just link for the sake of linking—your readers (and the linked bloggers) will notice.
Final Thoughts: Build Connections & Boost Traffic
Featuring other bloggers in your articles isn’t just a recipe for more traffic—it’s a long-term investment in your blogging career. By creating valuable content, giving credit to others, and reaching out in a genuine way, you’ll build relationships and grow your audience.
Now, get out there, write those attention-grabbing articles, and sprinkle those links like confetti! Who knows? Your next partnership or viral post might be just one link away.
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