How to Create Animated Video Pins in 5 Easy Steps

You’ve heard all about video pins on Pinterest. You’ve probably seen them pop up in your feed—moving, shaking, dancing around like they own the place. And that’s because, well, they kinda do. Pinterest absolutely loves video pins, which means they get more visibility, views, clicks, and—cue the cha-ching—potential sales. If you’re not using video pins yet, you’re basically leaving free traffic out in the cold like an abandoned mitten in a parking lot.

Don’t take my word for it—check out Laughingbird Software’s video pins. Some of them rack up thousands of views, sometimes within minutes of being posted. Insane, right?

So, why aren’t you making them? Let me guess: “I don’t know how to create a video pin.” “It sounds complicated.” Or my personal favorite, “I already have enough things on my to-do list—why add one more?”

Good news, my friend. I’m here to walk you through this like a patient bestie teaching you how to use chopsticks for the first time. By following these five simple steps, you’ll create an animated video pin in no time—without the stress, tears, or YouTube tutorial rabbit holes.

Step One: Get an Easy-to-Use Pinterest Graphics Tool

First off, you do NOT need a degree in graphic design, and you definitely don’t need complicated software like Photoshop. What you do need is a simple-yet-powerful tool that comes packed with professionally designed templates.

Enter The Graphics Creator. It’s perfect for cranking out stunning Pinterest pins on a regular basis (without wanting to pull your hair out). It even comes with pre-made templates for pretty much every other business graphic you might ever need.

Still skeptical? Watch this video and see just how effortless it is to create an animated video graphic:

https://youtu.be/oz-58ZQQa40

Step Two: Pick a Template and Motion Video Background

Okay, now it’s time to actually make this thing. Lucky for you, you don’t need to moonlight as a film director to create an awesome video pin.

What you do need: A customizable, professional-grade Pinterest template. Grab one from The Pinterest Templates collection. They’re already Pinterest-approved at a 600 x 900-pixel size with a 2:3 aspect ratio (fancy words for “yep, it’ll look perfect”). Need it a bit larger? No problem. Just scale up while keeping the proportions.

Next, let’s sprinkle in some magic—aka motion. Use the “Elements” button in The Graphics Creator to slap a video background onto your canvas. Bam! Instant eye-catching design. Don’t like the first one you try? No worries—click “delete” and pop in another. Only one video background at a time, though. We don’t want your pin throwing a full-blown dance party.

Step Three: Add a Headline That Grabs Attention

Your video pin is looking fancy, but we need some text magic to seal the deal. A great title will stop Pinterest scrollers in their tracks. Think short, snappy, and impossible to ignore.

  • Double-click the existing text in the template and type in something punchy.
  • Experiment with fonts by clicking on “Google Fonts” at the top of the canvas.
  • Stick to a clean, readable look—Pinterest is not the place for a font that looks like a medieval scroll.

The goal? A crisp, gorgeous pin that makes people click without hesitation! For extra help writing killer headlines, check out this handy guide.

Step Four: Save and Download as a Video File

Still hanging in there? Good news—saving your file as a video is way easier than it sounds.

How to Record Your Video

  • Click your video background on the canvas to highlight it.
  • Select “Video Record” from the options at the top.
  • Give your video a name (pro tip: use keywords to boost searchability).
  • Adjust the video length with the handy slider. Somewhere between 10-20 seconds is the sweet spot.
  • Smash that “Record” button!

The software will do its thing, and—voila!—your file is ready. It’ll download as a “webm” file, which works for Facebook and social media but not Pinterest just yet. No sweat—just convert it to “mp4” with a free conversion tool. Need a refresher? Watch this quick video tutorial.

Step Five: Upload and Post Your Video Pin to Pinterest

Pat yourself on the back. You did it! But we’re not done just yet—time to get that pin out into the wild.

  • Log into Pinterest and click the “+” sign.
  • Drag your masterpiece from your desktop right onto the upload box.
  • Add a compelling title and a keyword-rich description.
  • Include a link—where do you want viewers to go after they click?
  • Hit “Publish” and do a happy dance.

For more on Pinterest’s video upload do’s and don’ts, check this out.

Boost Your Views—Rinse and Repeat!

Congratulations, you just created your first video pin! And here’s the best part: Now that you’ve nailed the process, making more is a breeze. Simply tweak the design, swap out the text, and boom—you’ve got another fresh pin ready for action.

Want even more traction? Keep the momentum going by churning out a few new pins each week! Your engagement is about to skyrocket, and your views? They’re gonna climb faster than a squirrel after a piece of pizza.

Grab your copy of the Pinterest Templates with Motion Backgrounds now and start creating traffic-driving video pins today.

FAQs

Are video pins better than static pins?

Yes! Pinterest prioritizes video pins, meaning they show up more in searches and reach more eyeballs.

How long should my Pinterest video be?

Around 10-20 seconds is the sweet spot. Too short? People blink and miss it. Too long? They scroll away.

Can I add music or sound to my video pin?

Nope! Pinterest video pins are mute by default, so focus on eye-catching visuals and text instead.

How many video pins should I post per week?

Start with at least 2-3. The more you post, the more Pinterest boosts your content in search results!

Now go forth and create epic video pins! Your Pinterest audience—and your website’s traffic—will thank you.

Related articles

Graphic Design Strategies: 5 Powerful Ways to Boost Your Business Visibility

Unlock the power of visual marketing with these 5 game-changing graphic design strategies. From crafting a killer brand identity to creating social media graphics that stop the scroll, discover how to transform your business's visibility and boost your bottom line. Get ready to make your brand unforgettable!

Quotes in Blog Posts: Your Secret Weapon

Ever wondered how to craft quotes that stop scrollers in their tracks? Discover the secret sauce of creating compelling, share-worthy quotes that will make your blog posts pop and your readers hang onto every word. Get ready to unleash your inner wordsmith!

6 Best AI Graphics Apps for Designers in 2024

Discover the top 6 AI graphics apps revolutionizing design in 2024. From Adobe Firefly's text-to-image magic to Canva's smart templates, these tools are transforming how professionals create stunning visuals. Learn how AI is democratizing creativity and boosting efficiency for designers at all levels. Unlock your creative potential now!

5 Best Graphics Apps for Designers in 2024: From Pro Tools to Creative Platforms

Unlock your design potential with the top 5 graphics apps of 2024. From professional powerhouses to user-friendly platforms, we've curated the ultimate toolkit for designers at every level. Discover which app suits your creative needs and take your visual storytelling to new heights. Your next masterpiece awaits!

Sale on The eCover Creator

Tired of boring digital products? Discover The eCover Creator—a game-changing tool that transforms your eBooks and mockups from bland to brilliant in minutes. No design skills needed! Learn how to create professional covers that'll make your audience stop and stare.
spot_imgspot_img

LEAVE A REPLY

Please enter your comment!
Please enter your name here