5 Super Simple Marketing Ideas to Help Grow Your Online Business

5 Super Simple Marketing Ideas to Help Grow Your Online Business

Every solopreneur and small business owner wants one thing—more growth, and preferably fast. But let’s be real: marketing can sometimes feel like a never-ending to-do list.

The good news? There are a few super simple marketing ideas that can help you grow your business without breaking into a panic every time a new trend pops up.

So, if you often find yourself scrolling through social media, wondering why your competitor seems to have cracked the marketing code while you’re still staring blankly at your to-do list, you’re in the right place.

Here are five ridiculously easy (yet genius) marketing strategies that you can start using today to boost your business.

Why These Simple Marketing Strategies Work

Sometimes, we overlook the easiest marketing ideas because they seem too… well, obvious. But the truth is, these fundamental strategies are often the most powerful ones.

– They don’t require a marketing degree to implement.
– You can start using them today (yes, even if your coffee hasn’t kicked in yet).
– They can help you build sustainable business growth without fancy funnels or confusing jargon.

If you want to start seeing results, stick with me—these five ideas might be exactly what your business needs.

Idea #1: Don’t Put All Your Eggs in One Basket!

We’ve all heard the saying, and yet, when it comes to business, many entrepreneurs still make the mistake of relying on just one product, service, or marketing channel. Newsflash: that’s risky!

Imagine this—you’re selling a single product, and suddenly *POOF!* demand dries up. Now what? You don’t want to find yourself panic-Googling “How to make money fast” at 2 AM.

Instead, diversify your income streams by:
✔ Offering multiple products or services
✔ Creating a secondary business (or side hustle)
✔ Selling digital downloads, courses, or memberships

This concept is the same reason financial experts tell you to buy multiple stocks instead of betting all your money on one. Diversification protects your business from unpredictable downturns.

That way, even if one product or service slows down, you still have other revenue streams keeping your business afloat.

Idea #2: Always Stay in Touch

Think of your customers like a new friendship—if you disappear for months, they’re probably going to forget you exist.

Staying in touch with your audience isn’t just a “nice to do” thing; it’s essential for growing your business. And here’s a little secret: It’s easier to sell to someone who’s already bought from you before than to someone new.

How to stay connected?
✔ Send regular emails to your subscribers (without being spammy).
✔ Start a Facebook group or community where you can nurture your audience.
✔ Post consistently on social media (and mix in some behind-the-scenes or fun posts).

And don’t just dump plain text into the digital void—make your marketing visually appealing.
Meaningful designs will actually help you sell more. Check out these design ideas.

Even if you’re not a graphic designer, using tools like Laughingbird Software can help you create professional-looking images that stand out.

Idea #3: Don’t Be “That Internet Marketer”

Ahh, the infamous “get rich by tomorrow” internet marketers. You know the ones. They promise you’ll make six figures overnight if you just buy their $997 magic course.

Spoiler alert: People can smell BS from a mile away.

Instead of making claims that sound too good to be true (because let’s be honest, they are), focus on these principles:
✔ Be honest about how your product or service helps.
✔ Show real results, testimonials, and case studies.
✔ Talk about how your product solves an actual problem.

Nobody needs more over-the-top sales pitches. What people really want is a clear, trustworthy solution to a problem they’re struggling with. Be the person who delivers that.

Idea #4: State Exact Numbers

You might think saying something like, “80% of my customers love this!” sounds great, right? Nope. It’s too vague.

Being specific makes your business sound WAY more credible.

✔ Instead of: “Most people love my coaching program!”
✔ Say this: “97 out of 100 clients reported an increase in revenue within 3 months of using my coaching program.”

See the difference? One sounds generic. The other sounds solid, data-backed, and trustworthy.

Pro tip: If you’re using numbers in your marketing, pull them from real data and avoid rounding them up too much. A stat like “17.7% of customers” feels more believable than “20%”—psychology at work!

Idea #5: Create an Absolutely Irresistible Offer

Let’s be real—nobody can resist a good deal. But to truly make an offer irresistible, you need to go beyond just slapping a discount on it.

Here’s what makes an offer impossible to ignore:
✔ A great discount (*but not so much that people question its value*).
✔ Valuable bonuses (ebooks, templates, exclusive access, etc.).
✔ Limited-time availability (because urgency drives action).

Try a combo like this:
Instead of just offering a 25% discount on your product, also throw in a FREE workbook, checklist, or bonus training session. Now you’re not just making a sale—you’re giving extra value.

And don’t forget—the way you present your offer matters. People are *visual* creatures, so create eye-catching promotions. Use professional-looking e-covers to make your bonuses look even more desirable.

Final Thoughts

These five simple marketing strategies might not be flashy or complicated, but they work. And the best part? You don’t need a massive budget, a giant team, or a PhD in marketing to use them.

The bottom line:
✔ Diversify your income streams.
✔ Stay in touch with your customers.
✔ Be honest—no scammy marketing tactics.
✔ Use real numbers to build trust.
✔ Craft offers that people can’t resist.

Now, if you’re looking for an effortless way to create stunning marketing materials (without hiring a designer), check out Laughingbird Software. It’ll save you hours of frustration and make your business look pro-level.

Grab super easy-to-use software and ready-made templates to create eye-catching ads, e-covers, and more!

CLICK THE IMAGE ABOVE TO SEE ALL OF THE TEMPLATES YOU CAN USE TO QUICKLY CREATE YOUR GRAPHICS!

FAQs

How can I make my marketing more effective as a solopreneur?
Focus on consistency. Small, daily efforts in engaging your audience, improving your offer, and creating content will compound over time.

Why is staying in touch with customers so important?
Customers who have already bought from you are way more likely to buy again. Keeping in touch builds trust and keeps you top of mind.

How do I make my offers more enticing?
Combine discounts with valuable bonuses and create urgency. People love getting “extra” for their money, so give them something they can’t refuse!